The D2D Podcast: The Ultimate Door-to-Door Sales Training Show for Reps, Managers, and Business Owners

How to Boost Your Solar Sales: Rich Feola’s Proven Door-to-Door Lead Generation Techniques | The D2D Podcast

Sam Taggart

In this episode of The D2D Podcast, JP Arlie interviews Rich Feola, founder of Solar Exclusive, an innovative agency specializing in exclusive solar leads for sales consultants. Rich shares insights into his journey from traditional financial marketing to pioneering lead generation for the solar industry. He explains how Solar Exclusive’s unique approach combines digital marketing strategies with door-to-door techniques, ensuring high-quality, exclusive leads that convert into preset appointments. The conversation covers the impact of upcoming regulatory changes in 2025, emphasizing the importance of using compliant lead generation methods. Rich also discusses the company's tailored approach to building campaigns and their commitment to delivering results, backed by data and contractual guarantees. If you're looking to maximize your solar sales pipeline and prepare for industry changes, this episode is a must-listen.

Key Questions Answered in This Episode:

  1. How can solar businesses generate exclusive leads to maximize their sales pipeline?
  2. What are the advantages of using a hybrid digital and door-to-door approach in solar sales?
  3. How will new 2025 regulations impact solar lead generation strategies?
  4. Why are exclusive leads more effective than shared leads for solar companies?
  5. What steps should solar consultants take to adapt their sales strategy to changing regulations?

Get in touch with Rich Feola and Solar Exclusive: 

Thank you for listening! Don't miss out on future episodes! Subscribe to The D2D Podcast on Apple Podcasts and Spotify.

Follow us on Facebook and Instagram. You may also watch this podcast on YouTube!

You may also follow Sam Taggart on Facebook, Instagram, and TikTok for more nuggets on D2D and Sales Tips.